Vitamin Grocer AU Privacy Policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from (the “Site”).



When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as “Device Information”.


We collect Device Information using the following technologies:

- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit

Internet-Based Advertising

Interest-based advertising is advertising that is targeted to you based on your web browsing and Internet usage over time and across websites. Vitamin Grocer advertising practices also include the creation and use of “audience segments”. You have the option to restrict the use of information for interest-based advertising and to opt-out of receiving interest-based ads. You may also be asked to consent to our use of cookies, including advertising cookies. Additional information choices for interest-based advertising is found below. For all of the interest-based advertising described, you have the choice to not have your data used to target and serve you interest-based advertising—including third party advertising—regardless of where such ads might be served. These opt-outs require that strictly necessary cookies are not blocked by the settings in your web browser. If you live in the United States, Canada, or the European Union, you can visit Ad Choices (US), Your Ad Choices (Canada), or Your Online Choices (EU) for more information regarding opting-out of interest-based advertising with participating entities for each region. These websites also provide detailed information about how interest-based advertising works. Opting-out does not mean that you will no longer receive advertising from us, or when you use the Internet; rather, it means that the data collected from the Website will not be used for interest-based advertising and that the advertising you see displayed on websites will not be customized to your interests.

Managing Preferences and Withdrawing Consent

You may, at any time, withdraw your consent with future effect and without affecting the lawfulness of processing of your Personal Data based on the consent you provided before you withdrew it, and exercise other controls regarding Website and online data collection, interest-based advertising, your communication settings, and device preferences. Depending on the Services, collection and use of Personal Data may be required for the Services to work. Vitamin Grocer provides you with several ways to manage your preferences:

(a)         Cookie Use and Controls . Cookies are pieces of data stored in your web browser that are transmitted to websites to remember your browser over time and distinguish it from other users. Cookies are used to remember you and personalize your web experience and for security, analytics, marketing, and interest-based advertising. Vitamin Grocer cookies are placed and read by our web servers, while other cookies are placed and read by other companies’ web servers. You can block and control cookies using the information noted in this section. If you block all cookies, certain functionality on our website and Services will not work.

(b)         IP Address Use . An IP address is an identifier assigned by a network to a computer, mobile device, or routing device. Vitamin Grocer advertising and analytics partners may use IP addresses to group or correlate devices for purposes of analytics, security and anti-fraud purposes, interest-based advertising, ad targeting, ad attribution, and limiting ad frequency.

(c)         Web Pixels or Beacons . Pixels are extremely small image files that, when loaded by your web browser, cause the browser to make a network request to the party corresponding to the pixel. If that party’s cookies are currently stored in your browser, those cookies will be transmitted with the request. Beacons can be used on web pages for advertising or to confirm the opening of a marketing email. When used in conjunction with cookies for interest-based-advertising, the cookie controls above can be used to control the purpose for which they are used.

(d)         HTML5 Local Storage . HTML5 local storage in the browser is different from cookies, but can be used for the same purpose (i.e., to pair a tracking ID to a particular web server with your web browser so that the web server can identify your web browser over time). You can control the purpose for which HTML5 local storage is used by using the cookie controls outlined above and in our browser settings.

(e)         Flash Cookie Use . Flash cookies are “local shared objects” used by Flash player to store data, similar to cookies. If you have Flash installed, and wish to delete, block, or manage Flash cookies, please use the Flash settings panel made available by Adobe.


- “Log files” track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.

- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the Site.


Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers and/or PayPal ID), email address, and phone number. We refer to this information as “Order Information”.


When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.



We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

- Communicate with you;

- Screen our orders for potential risk or fraud;

-Request reviews of our site and products; and

- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.


We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).



We share your Personal Information with third parties to help us use your Personal Information, as described above.

For example, we use Shopify to power our online store--you can read more about how Shopify uses your Personal Information here:

We also use Google Analytics to help us understand how our customers use the Site -- you can read more about how Google uses your Personal Information here: You can also opt-out of Google Analytics here:


We use ChannelAdvisor to process and fulfill your order – you can read more about how ChannelAdvisor uses your Personal Information as a “Shopper” here:


We use to email customers request for reviews of the Site – you can read more about how uses your Personal Information here:


Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.



As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at


You can opt out of targeted advertising by using the links below:

- Facebook:

- Google:

- Bing:


Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at:



Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.



You have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.


Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.



When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.



We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.



The Site is not intended for individuals under the age of 18.



For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e‑mail at or by mail using the details provided below:


Vitamin Grocer AU

Re: Privacy Compliance Officer

2221 Industrial Highway

York, Pennsylvania 22207

United States